Two sisters. Two hair types.
One shared obsession:
real results.
BYOIL was born out of contrast. One of us has smooth, straight hair. The other? Curly, frizzy, over‑processed strands — after years of trying products that over‑promised and under‑delivered.
We wanted more than clean beauty or a pleasant scent. We wanted something truly nourishing, that made styling easier, and actually helped our hair look better — and be healthier.
So we created it. Blending the power of natural oils with innovative ingredients, we developed The Great Serum — a versatile formula that repairs overnight and perfects as you style.Thoughtfully crafted. Sister‑tested.
Made to feel like a little luxury in your everyday routine.
our vision
At BYOIL, we believe luxury beauty should feel effortless — not overloaded.
We create high-performance, oil-based essentials that deliver visible results with clean, conscious formulas. Every product is designed to elevate daily routines through quality, simplicity, and a sensory experience that feels as good as it works.
Our commitment goes beyond great formulas — we partner with sustainable labs, use recyclable materials, and design with intention to reduce waste and maximize impact.
We’re here to make modern beauty smarter, more intentional, and deeply effective.
